Keeping the Band Together
Working with a Diverse Coalition
Most civic campaigns build strong coalitions. We partner with like minded – and sometimes not so like minded – organizations. That means that we often have to work really hard to put our differences aside and find common ground. Sometimes you are pulled to support something that takes you off mission. This is a tricky situation to maneuver, because you want to keep your coalition partners together, but you also need to avoid getting diverted from your original mission.
It’s not easy, but the best advice I can give is: stick to your principles, seek common ground, and be willing to support each other as much as possible without taking your campaign off message.
“When all is said and done, more is said than done.” -Lou Holtz
This is one of my all-time favorite quotes, especially when you apply it to politics: lots of politicians do a lot of talking but get nothing done. The same can happen in civic campaigns. We develop a strategy, identify goals and outcomes, but we fail to assign responsibility. This too often happens when working with a coalition. Two things to remember:
1. In a civic campaign, decisions have to be made (and often made quickly) in order to either take advantage of an opportunity or prevent a crisis. Input should be a collaborative process, but sometimes decisions have to be made by one individual;
2. Never, ever end a planning session or brainstorming event without a clear outline of “action steps” and assigned responsibility.
These two points will allow for a lot to be said, but even more to be done!